Iceland Foods have announced it is stocking the highly anticipated, all-new, Central Cee x Prime Hydration drink.
The Citrus Kiwiberry flavoured drink will be available in-store and online at Iceland and The Food Warehouse nationwide from Tuesday 1st October, for £2.00.
Infused with kiwi, citrus and raspberry flavours, the drink is enriched with vitamins potassium, magnesium and sweeteners.
The much-awaited collaboration between Central Cee and Prime, which was teased earlier this year on social media, already has fans buzzing with excitement.
Prime and its Co-Founder KSI, announced the partnership back in March, jointly posting on Instagram “From one entrepreneur to another. Welcome to the Prime team @centralcee 🙌🏼“
Eagerly commenting on the post, one user wrote, “This is a huge W, this is colddd, wow’, and another posting ‘crazy linkup this’.
The fruity drink, available from this week onwards, features a striking black bottle with bold pink lettering and Central Cee’s iconic graffiti-style signature on top.
The limited-edition bottle joins a lineup of fan-favourite Prime flavours already available at Iceland and The Food Warehouse, including; Strawberry Banana, Cherry Freeze, Lemon Lime, Lemonade, Blue Raspberry, Strawberry Watermelon, Ice Pop, and Tropical Punch.
For more information on Iceland and The Food Warehouse’s product offerings, please visit www.iceland.co.uk or www.thefoodwarehouse.com.
