Pip Organic has re-branded their Pip Organic Apple Fizz drink to appeal to tweens who are looking for a healthy yet grown up beverage. Co-Founders Patrick and Karen O’Flaherty created the product when their daughter (then aged 10) requested fizzy drinks whilst with her friends. Spotting a gap in the market, Patrick and Karen created the Pip Organic Apple Fizz – an option for tweens that parents can trust. Made with a blend of juicy organic apples and sparkling water, the refreshing beverage also contains no hidden ingredients, no added sugar and is 1 of your 5 a day.
The new design has been given the go ahead from children in the age group who resonated with its bold yet playful design during market research. The new can (along with the rest of the Pip Organic range) can be spotted on the Pip Organic website, Abel & Cole and Ocado. Pip Organic Apple Fizz will launch into retailers and wholesalers this June and will prove to be an eye-catching option to pop in menus and stack on shelves to appeal to this specific age group.
Alongside the Pip Organic Apple Fizz, retailers can find 100% organic drinks and snacks such as the newly rebranded Rainbow Lollies and the newly released dried fruit snack – Pipsticks. Pip Organic is certified organic by Soil Association Certification, as well as having sustainability at the heart of everything they do. Whether it’s their farming practices or the renewable packaging choices they make, Pip Organic is a brand that is kind to the planet, so parents can trust everything they do.
