Linda McCartney’s is proud to welcome back the well-loved, plant-based Vegemince – the perfect ingredient to unleash your creativity in the kitchen!
Wonderfully versatile, this essential staple can be transformed into any tasty meal, any night of the week. Cheesy lasagne? Fiery chilli? Classic spag bol? Linda McCartney’s Vegemince is the perfect ingredient to whip up whatever you’re craving with no meat in sight.
The new Vegemince is also low in saturated fat and high in protein, sticking true to the brand ethos of kindness forever; kind to animals, the planet and yourself.
Linda McCartney paved the way almost 30 years ago for today’s vegetarian movement. As the original meat-free pioneer, she inspired a generation and her legacy continues to reach far and wide today, with vegetarian and vegan eating becoming a norm.
The first product to be featured in the brand new packaging, it has been developed closely with creative input from the McCartney family themselves. The brushstroke texture is inspired by Linda McCartney and the artistic style she employed in her photography, while Stella McCartney penned the biography on the back of the pack.
“In 1991, Linda’s love of animals, the planet, food and family inspired a revolutionary new veggie food company. Today more than ever, its caring and sustainable values make us proud to be part of what she started. Plant-based food for planet earth, from our heart to your home.”
Find the new Linda McCartney’s Vegemince in the freezer aisle from September with an RRP of £3.00 per pack. Available from Morrison’s from late September, Sainsbury’s from early October and Tesco from late October.